A new identity for a long-established brand.

We redesigned Kervancıoğlu Bakır’s brand identity to reflect its long history and production strength. Reaching from the logo to the corporate design language and the website, this renewal turned the brand’s accumulated experience into a contemporary, confident visual expression.

Two pedestrians passing a Kervancıoğlu Bakır billboard on a street wall at night, showing copper rods and the line “Powering the Future, Conducting Progress.”

We carried the strength of production into the brand’s identity.

By pairing the warm tones of copper with petrol blue and strong typography, we gave Kervancıoğlu Bakır a more decisive visual stance: a corporate identity that reflects the brand’s experience and industrial character and stays consistent across every medium.

Corporate Identity

We turned Kervancıoğlu Bakır’s renewed identity into a design system where color, typography and graphic elements work together, creating a consistent visual language that reflects the brand’s production strength and heritage and adapts to different communication needs.

The Kervancıoğlu Bakır logo beside copper rods, above the mark on navy, an envelope and a letterhead
Kervancıoğlu Bakır letterheads with a copper bottom band and a fine zigzag pattern, on a wooden desk
Navy and copper Kervancıoğlu Bakır business cards with a zigzag pattern
A windowed Kervancıoğlu Bakır envelope under the shadow of a metal railing

Catalog

We presented Kervancıoğlu Bakır’s industrial products in a carefully designed catalog that brings out the texture of the material and the quality of production, pairing strong product imagery with a simple layout where technical details are easy to review.

A Kervancıoğlu Bakır catalog page under a photograph of copper wire, titled in Turkish and English “From a deep-rooted commercial legacy to a global technology provider”
The copper-covered Kervancıoğlu Bakır product catalog reading “Strategic Copper Solutions”, beside an open “Bakır Lamalar / Copper Flat Bar” page

Website

Carrying Kervancıoğlu Bakır’s renewed identity into a digital experience, we built a four-language website with our technical expertise, structured to present the brand’s production strength and product range clearly and effectively to international customers.

The full Kervancıoğlu Bakır homepage: the opening, products, supply and sustainability, the 1800 to 2010 timeline, sectors and news

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